The SBID International Design Awards has come to be regarded as one of the highest accolades in the interior design industry. Each category undergoes an exclusive two-tier judging process by panels of leading industry experts for both technical content and aesthetic creativity and evaluates elements such as brief compliance, budget, health & safety, and fit-for-purpose design. Also, public votes, collected for two weeks after preliminary judging through the awards website make 30% of finalist project’s score.
The Awards will be judged by international industry leaders; among them is Lewis Carnie, Head of Programmers of BBC, Sir Michael Dixon, Director of the Natural History Museum, London, and Kevin Mau, Senior Creative Director at The Boeing Company.
The Society of British and International Design (SBID) is the professional accrediting organization for the interior design industry in the UK supporting the interests of interior designers and manufacturers by guiding and measuring the profession’s trading standards through practice, competence and education.
Ibis-Novotel IKIA was entered the 2015 awards by Tarh Va Afarinesh Architectural & Engineering Consultants Co, EPC Contractor of the project and was announced winner of Hotel Design Category in competition with iconic hotel projects such as Changsha Kempinski Hotel, Hotel Reichshof Hamburg, Ibis Styles Edinburgh Centre, Le Campus – France, Luna2 Studiotel – Bali, Swissotel Resort Bodrum Beach, Nobu Hotel Manila, Raffles Jakarta, Regnum Carya Golf & Spa Resort Hotel – Antalya, Six Sense Spa Marbella – Spain, The Boutique Church Suites – UK, The Epicurean – Chicago, Titanic Hotel – Chicago, and Virgin Hotels Chicago. The awards trophy was presented to Ms. Shiva Aghababaei, architect and interior designer of the project, and Mr. Mohammad Nemati, chairman of Tarh Va Afarinesh Co. on Friday 27th November 2015 in the awards ceremony held at Dorchester Hotel – London.